Emerging Singer Shivaay Steps into the Music Industry with ‘Hanju’ and ‘Earring’

Every musical journey begins somewhere. For Shivaay, an Indian singer from Rajkot, Gujarat, it began in childhood, long before the prospect of professional releases became a reality. An early interest in singing gradually grew into a serious ambition, eventually leading him to the recording studio and his first releases in 2026.

With Hanju, released on September 12, followed by Earring on October 12, Shivaay has begun introducing his music to listeners through two different digital avenues. The releases mark the initial phase of his career as he works to establish himself in India’s contemporary music landscape.

A Journey That Began in School

Born on March 23, 2002, in Rajkot, Shivaay began exploring music during his primary school years. He developed an interest in singing as early as the second grade, laying the groundwork for a pursuit that would gradually become more central to his ambitions.

His educational journey included schooling at The Rajkumar College in Rajkot and external studies for a Bachelor of Arts in English Literature through Saurashtra University. Throughout this period, his interest in music continued, with Hindustani classical music forming an important part of his musical preferences.

After completing his 10th grade, Shivaay began looking at music as a possible profession rather than simply a personal interest. Turning that ambition into a professional career, however, required him to navigate the early stages of recording and releasing original material.

The Waiting Period Before His First Release

In 2024, Shivaay recorded songs with the intention of releasing his first single. At that stage, he did not have a clearly established plan for introducing his music to the public.

The experience became part of his preparation for entering the music industry. Instead of moving immediately towards a release, he took time to consider the next steps in presenting his work professionally.

That phase eventually led to Hanju in September 2026. For Shivaay, the release represented a transition from working on music privately to sharing a recorded performance with a wider audience.

‘Hanju’ Brings His Debut to a Wider Platform

Released on September 12, 2026, Hanju marked Shivaay’s debut as a recording artist. The song was associated with T-Series and brought together a team of professionals across composition, songwriting and direction.

The music was composed by Sushant-Shankar, the lyrics were written by Kumaar, and the project was directed by Ramji Gulati. Their contributions formed part of the production behind Shivaay’s first release.

The launch held personal significance for the singer, who described it as a dream-come-true moment. It represented the culmination of an ambition that had developed over years of interest in music and preparation for a professional debut.

For an emerging artist, a first release is an important starting point. It introduces the artist’s recorded work to listeners and creates a foundation on which subsequent projects can build.

‘Earring’ Takes His Music to His Own Channel

A month after his debut, Shivaay released Earring on October 12, 2026, through his YouTube channel, Shivaay Music Universe.

The release marked a different step in his development. Rather than appearing solely through an established music platform, the song was published through a channel dedicated to his own musical activities.

Shivaay Music Universe provides a digital space for sharing music and communicating with listeners. It can also serve as a platform for future releases, music videos and updates as his catalogue develops.

The move towards independent digital publishing reflects the different routes available to emerging musicians today. Established music platforms and artist-owned channels can serve complementary purposes, allowing musicians to introduce their work while gradually building a recognisable online presence.

With Hanju and Earring, Shivaay has begun exploring both approaches at an early stage of his career.

Classical Influences Meet Contemporary Music Interests

Shivaay’s musical interests include Hindustani classical music and contemporary songs. These interests form the background to his development as a singer, while his initial releases place his work within the modern recorded-music environment.

His journey so far has involved learning, recording, working with music professionals and exploring ways to distribute his work online.

As his career progresses, further releases will provide opportunities for listeners to understand his evolving musical direction. For now, his first two songs represent the beginning of that process rather than a definitive statement of his long-term artistic identity.

Creating a Digital Identity as an Emerging Artist

For musicians entering the industry, visibility increasingly extends beyond the release of individual songs. Social media and video-sharing platforms provide ways to maintain an ongoing connection with audiences and make new work accessible.

Shivaay has established an online presence through Instagram under the handle @its.shivaay_here and through his YouTube channel, Shivaay Music Universe.

These platforms offer a base for sharing his releases and providing updates about his musical activities. As he develops his body of work, maintaining these channels may become an important part of how he introduces future projects to listeners.

A Career Still Taking Shape

Shivaay’s story is at an early stage, with his professional recording journey beginning in 2026. His childhood interest in music, initial recording efforts in 2024 and subsequent releases have brought him from personal ambition to his first public projects.

Hanju introduced him as a recording artist through an association with T-Series, while Earring marked his first release on Shivaay Music Universe. Together, they represent two milestones in his effort to establish a place in the contemporary Indian music scene.

The next phase of his journey will depend on the music he creates, the projects he pursues and the audience he develops over time. For Shivaay, the first two releases are the opening chapter of a career that is still unfolding.

Artist Profile

Shivaay is an Indian singer and musician from Rajkot, Gujarat, born on March 23, 2002. His musical interests include Hindustani classical music and contemporary songs. He released his debut song, Hanju, on September 12, 2026, in association with T-Series, followed by Earring on October 12, 2026, through his YouTube channel, Shivaay Music Universe.

Online:

• Instagram — https://www.instagram.com/its.shivaay_here/
• YouTube — Shivaay Music Universe https://www.youtube.com/@shivaaymusicuniverse

• Earring Song — — https://www.youtube.com/watch?v=sPn1lqa2uTg