Rinu Suthar Launches RinuzMart: A Budget-Friendly E-Commerce Revolution Led by India’s Youngest Woman Entrepreneur

At just 23, Rinu Suthar is redefining entrepreneurship from the heart of Rajasthan with RinuzMart.in — India’s rising digital marketplace for affordable living.

May 26, 2025 – Mumbai, India — In a powerful blend of ambition, innovation, and relatability, Rinu Suthar, a 23-year-old homemaker, journalist, and influencer, has officially launched RinuzMart.in, a full-scale e-commerce platform offering over 1,000+ products in its first week. Built on the vision of “Sab Kuch, Budget Mein”, RinuzMart is on track to become India’s go-to shopping destination for budget-conscious families across urban and rural markets alike.

From Domestic Life to Digital Disruption

Born in Mumbai and now settled in a traditional household in Rajasthan, Rinu Suthar’s journey defies stereotypes. As a youngest female entrepreneur and first-generation founder, she balances life as a wife, daughter-in-law, and now a startup leader—breaking barriers and building dreams.

“I wanted to create a platform that speaks to every Indian household—offering value, trust, and affordability without compromising on style or quality,” says Rinu Suthar, Founder of RinuzMart.

Backed by Digital Giants

The platform is launched under the umbrella of Cash Digital Media, led by Co-Founder Mikesh Bhai, who also founded PlayBeatz Music and Pillu Jewellery. With a strong foundation in digital marketing, media, and e-commerce strategy, the duo is positioning RinuzMart as more than just an online store—it’s a mission to digitally empower Bharat.

What Sets RinuzMart Apart

• ✅ Over 1,000 Curated Products in Week One
• ✅ Free Pan India Delivery – No minimum order value
• ✅ Categories that Matter: Electronics, Fashion, Kitchen Tools, Home Décor, Artificial Jewellery, Toys & more
• ✅ Customer-First UX: Clean interface, fast shipping, verified products
• ✅ Inclusive Pricing: Every product aligns with the brand’s “budget-first” philosophy

A Platform Rooted in Purpose

RinuzMart isn’t just about selling products—it’s about elevating a new generation of entrepreneurs and shoppers from India’s tier-2 and tier-3 cities. Whether it’s a home tool for a rural homemaker or trendy fashion for urban youth, RinuzMart aims to serve every Indian with the dignity of affordable quality.

The company’s motto, “Sab Kuch, Budget Mein,” isn’t just a tagline—it’s a mission statement. The brand promises not only price accessibility but also a sense of trust in every transaction.

India’s New-Age Entrepreneurial Face

With her background in journalism and influencer marketing, Rinu Suthar brings a unique, empathetic perspective to the startup world. She understands the pulse of modern Indian consumers and is leveraging that insight to build a truly inclusive brand. Her story is a testament to how age, gender, or geography is no longer a limitation in India’s entrepreneurial landscape.

The Future of RinuzMart

RinuzMart plans to:

• Expand product offerings across regional and seasonal needs
• Launch an in-house brand line of daily essentials
• Collaborate with local artisans and manufacturers
• Introduce interactive content to assist digital-first buyers

With the right mix of technology, community, and commerce, RinuzMart is gearing up to become a household name in India’s booming e-commerce economy.

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